There will be 50 hours or so of TV coverage on TSN and 50 hours on Euro Sport.
Canada hasn't won this competition since 2008. Rachel Homan, representing Canada, won bronze last year.
Host Committee Chair Jeff Lacey tells Tide News curling turned out to be the hot sport at the recent Winter Olympics and is getting popular in the unlikliest of places such as Turkey and Brazil.
The opening ceremonies at noonhour on Saturday are free. Canada plays Russia on the opening day. Three of the teams taking part competed in the Sochi Olympics including Sweden which won the silver medal.
