The whole Fundy experience is key to drawing in tourism.
That coming from Tourism Minister Trevor Holder, who tells Tide news they've been marketing everything from Hopewell Rocks to Campobello throughout the maritimes.
He says their marketing has been focusing on people who want to experience nature and the outdoors, as well as New Brunswick's history and culture.
Holder believe it's been a good tourism season with good weather, steady cruise ships and ramped up advertising for the Bay of Fundy.